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edtop40
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Posted: 23 April 2012 at 4:53pm | IP Logged Quote edtop40

my commercial 45 for the mary hopkin song "those we're the
days" issued as apple 1801 states the run time on the label
as 5:05 but actually runs 5:07 like one of the db
entries.....this 45 run time info s/b added to the db...

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Todd Ireland
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Posted: 29 June 2013 at 12:22am | IP Logged Quote Todd Ireland

Was a shorter radio edit of Mary Hopkin's "Those Were the Days" ever issued on a promo 45? Otherwise, I would think many program directors in 1968 would've balked at adding such a lengthy record by a then-unknown artist to their Top 40 station playlists. Granted, I realize Mary Hopkin was a new acquisition to the Beatles' Apple label at the time so I imagine that probably gave her record a lot of sway right there.
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jimct
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Posted: 29 June 2013 at 4:51am | IP Logged Quote jimct

No. As a matter of fact, Todd, it was the very first 45 on Apple (#1801), so
you're right about all the "Beatles' custom label hoopla" that went along with
this song's release. Its length was simply not an issue in 1968.

Edited by jimct on 29 June 2013 at 4:56am
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Paul Haney
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Posted: 29 June 2013 at 7:31am | IP Logged Quote Paul Haney

In August of 1968, Capitol Records sent press kits out to radio stations across the U.S. That kit consisted of the first four Apple 45s: "Hey Jude/Revolution" by The Beatles (Apple 2276), "Thingumybob/Yellow Submarine" by John Foster & Sons Ltd. Black Dyke Mills Band (Apple 1800), "Those Were The Days/Turn, Turn, Turn" by Mary Hopkin (Apple 1801) and "Sour Milk Sea/The Eagle Laughs At You" by Jackie Lomax (Apple 1802). All four singles were released to the general public on the same day (August 26, 1968).

Bruce Spizer's excellent book, The Beatles on Apple Records has the full story.
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jimct
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Posted: 29 June 2013 at 7:38am | IP Logged Quote jimct

Thanks, Paul. Very enlightening. I had no idea of the press kit, and did not
know of an Apple 1800 45 release; I am normally fairly versed on such
matters. (PS-I haven't received that Spizer book yet; it's on order!)

Edited by jimct on 29 June 2013 at 7:38am
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Todd Ireland
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Posted: 29 June 2013 at 8:49am | IP Logged Quote Todd Ireland

Great stuff, gentlemen. Thanks!
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Hykker
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Posted: 29 June 2013 at 9:11am | IP Logged Quote Hykker

Never heard or saw a short version of this on vinyl, maybe
some stations made house edits of it. I do have,
somewhere (I believe a bonus track on a "New Gold On CD"
disc) an edit of TWTD. It's a very abrupt edit.

I don't ever recall seeing a designated promo copy of any
early Apple 45s, just stock copies. Jim, you're even more
of a promo-copy collector than I am...have you seen any
prior to 1970 or so (the earliest one in my collection is
James Taylor's "Carolina In My Mind")?
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jimct
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Posted: 29 June 2013 at 9:48am | IP Logged Quote jimct

Steve, you're right - I really do go after the promo 45s (as well as the stocks.)
But I think I'd need to start work on a research thesis, to try to sort out Apple
Records' mindset on issuing promo 45s. (As well as Capitol Records in
general, from '64 to '69 or so. I'm hoping that the Beatles' book Paul Haney
recommends will shed more light on it for me.)

As it was a lower charter, I likely wouldn't have paid the premium price for an
Apple promo 45 of "Carolina On My Mind", even if I'd ever seen one. I believe
the earliest definite Apple promo 45 I own, that specifically says "Not For
Sale" on it, is early 1971's "Another Day" by Paul McCartney. And the whole
"starred stock 45's equalling a quasi-promo 45" issue adds still more
intrigue.
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Hykker
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Posted: 29 June 2013 at 4:33pm | IP Logged Quote Hykker

jimct wrote:
I think I'd need to start work on a
research thesis, to try to sort out Apple
Records' mindset on issuing promo 45s. (As well as
Capitol Records in
general, from '64 to '69 or so.


As it was a lower charter, I likely wouldn't have paid
the premium price for an
Apple promo 45 of "Carolina On My Mind", even if I'd ever
seen one.


I didn't (and probably wouldn't) buy the James Taylor
45...it was a throwaway from a station I worked at in the
early 70s.

As far as Capitol promos, I don't think they issued any
from '63 or so until late '66...if so I've never seen
one. I have a couple from late '66 that are dark blue
type on a light blue label, shortly thereafter they went
to the yellowish-green labels we all know and love.
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